March 2011

Turn Your Blog Into An iPad App!

by Thomas MORADPOUR on March 25, 2011 · 10 comments

Turning your blog into an amazing iPad friendly app is is what a new WordPress plugin promises, and it only takes a few clicks. Or rather, let me rephrase. What the new Onswipe plug-in does, is turn you blog into an iPad app-like experience, complete with swipe gestures, Flipboard-like layouts, and your own springboard icon. [...]


The Worst Viral Marketing Of All Times

by Thomas MORADPOUR on March 19, 2011 · 27 comments

IT’S NOT HARD TO COME BY MEDIOCRE MARKETING FAILING TO HIT IT IN THE VIRAL CHARTS. Most brand briefs take it for granted these days that “sharing” is a key measure of success, and that making it big on Facebook and YouTube is a holy grail of advertising, combining the most desirable features of peer [...]


Great Lynx Stunt Drops Angels Into Victoria Station

by Thomas MORADPOUR on March 19, 2011 · 4 comments″

Combining two marketing fads rarely produces great work… but there are exceptions. The first, Street Marketing, or rather train-station marketing, as high traffic locations like London’s Victoria station seem to be a location of choice for most flash-mobs these days. The second, Augmented Reality, otherwise known as the art of pleasing geeks with improbable interactive [...]


Hands-On With The iPad 2 – Tips & Apps

by Thomas MORADPOUR on March 18, 2011 · 6 comments

IT’S NEW, WHAT MORE REASON DO YOU WANT? OK, I confess, I’m a big Apple fan-boy. When it comes to iPad, I was in line on day one last year, and left the Apple Store with a toy that has been since then glued to my hand 10 hours a day, every day. The only [...]


Tiger Blood & Real-Time Marketing

by Thomas MORADPOUR on March 5, 2011 · 7 comments

FOCUS MORE  ON THE NOW Instead of spending the next 5 minutes reading this post, you could be gaining 3,000 more followers. That is, if you are using (your toaster), if you have tiger blood or a general addiction to #winning, and if your name is Charlie Sheen. It hit me that things happen mostly in [...]