January 2011

I Just Stole Your Idea!

by Thomas MORADPOUR on January 29, 2011 · 11 comments

Talent Borrows, Genius Steals. I just coined that phrase. OK, that’s not true, it’s actually from Pablo Picasso, who stole it from Oscar Wilde. Or Stephen Morrissey. Well anyway, I’m pretty sure it’s from one of those guys with fairly low Klout scores. But I digress. It’s a great quote. Yet it does not quite [...]


In Your Face! Facebook Profile Hostile Take-Over

by Thomas MORADPOUR on January 28, 2011 · 3 comments

Since mid December 2010, Facebook started rolling out a new Profile layout, which most users are now familiar with. Its most distinctive feature is the use of tagged photos to add more visual impact and personality to your page. A new line of photos now sit right at the top of the page, in plain [...]


Epic Fail! The Art Of Screwing Up With Style

by Thomas MORADPOUR on January 24, 2011 · 12 comments

Here’s the story. This is image is from the Oatmeal, part of a series about the state of the Internet today (hilarious stuff, check it out). Amongst others, it includes a fake screen for when Tumblr is down, along the lines of the notorious Twitter Fail Whale. Here’s the caption that went with it. If [...]


Debunking Viral Myths – What Videos Really Share

by Thomas MORADPOUR on January 24, 2011 · 4 comments

Anyone interested in the intersection of Advertising and Social should go spend some time on the Most Contagious Content Ranking site. A collaboration between Unruly Media and Contagious, this site ranks viral videos and branded content worldwide, based on the amount of times it has been posted on Facebook, Twitter and blogs. Don’t confuse this with [...]


Tweet, Blog – Why Do You Do It? [Survey]

by Thomas MORADPOUR on January 23, 2011 · 14 comments

I get the question often, now that I jumped in with both feet into Twitter and blogging. Why? Why do I spend so much time online, reading, writing and interacting with…… strangers? While the answer is pretty obvious to me – seeing the added value I get every single day – I thought I’d check [...]


Marketers, Will You Fail This Awareness Test?

by Thomas MORADPOUR on January 20, 2011 · 6 comments

“This, is an awareness test. How many passes does the team in white make?” A very simple brief… I’ll let you watch the video, do the test for yourself, without spoilers. Trust me it’s worth it. How did you do? If you’re like me, you proudly made it to 13 passes, and of course, totally [...]


[Book Review] ReWork

by Thomas MORADPOUR on January 19, 2011 · 4 comments

2011 Reading List #002 Re Work by Jason Fried and David Heinemeier Hansson, founders of 37signals For my full 2011 reading list, click here. 4.5/5 Outstanding book, ReWork achieved a rare combination: so thoroughly enjoyable I couldn’t put it down; yet making me completely unconfortable about how its content relates to my life, my job and [...]


Sex & Moderation – Where Did The Red Line Go?

by Thomas MORADPOUR on January 19, 2011 · 14 comments

Tonight I’m staying in the Gansevoort Hotel in New York for a business meeting. My room is very nice. On the walls hang a series of photographs by Deborah Anderson; also, there is a beautiful coffee table book from the same photographer, Room 23. Mostly very suggestive semi-nude female portraits. Great work, but a far [...]


Self Hosted WordPress 101, For Beginners

by Thomas MORADPOUR on January 18, 2011 · 13 comments

I started this blog in November ‘10 with the misguided idea that self-hosted WordPress.org was not for me, too complicated for beginners. So I opened shop at a WordPress.com hosted account. But being the tinkerer that I am, a few months and 6,000 hits later, I started feeling itchy for a bit more customization. So [...]


Pepsi Max Ads – Sneak Peak For My Mates!

by Thomas MORADPOUR on January 12, 2011 · 14 comments


Is it OK for one in every twenty posts to be a shameless promotion? Anyway, that’s the one, so I hope it’s OK… Here’s a sneak peak for my mates in #usguys and broader twitterville of the new 2011 Pepsi Max International campaign, which is about to hit the screens this week-end in Europe, starting [...]